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Privacy Policy

How we use your data

What we collect
We collect customer data at various different points in our customer care and marketing activity:
-    Our Website
-    Online Purchases
-    Events and Shows
-    Competitions
-    In Store

How we use data 
We collect data to help make our product and brand experience relevant to you. The data we collect depends on your engagement with our brand:
If you visit our website:
-    Cookies
Cookies are used to analyse demographic information such as gender, age range and interests of visitors to our website. Cookies are not used to identify individuals, only demographic groups.

With your express consent, if you sign up to our newsletter, sign up to postal mailouts, enter a competition or sign up at an event, we collect:
-    Email Address
-    First Name
-    Last Name

If you make a purchase online with us, we collect:
-    Payment details
-    First Name
-    Last Name
-    Delivery Address
-    Billing Address

Ensuring your data security

We use the following software to keep your data secure:
-    Venditan Commerce
-    Global Payments
These are the only environments in which we store payment details and billing information. In order to keep your information safe, we only provide access to customer data to designated employees within the company. Where necessary, customer data is communicated securely through encrypted channels.

Communicating with you
When you sign up to our email marketing, postal marketing, or both – we will use the information you have provided to send you relevant information about our products and brand.

Any postal mailouts are either sent directly from us or from our chosen mailing house - all details are transferred securely through SFTP file transfers, which are a clever way of sending data through secure systems.

Get in touch

If you’d like to find out more or wish to unsubscribe from any of our marketing, please get in touch with us on  Or you can call us on 01572 770372.

To read our formal Privacy Policy, please see below…

Cavells is committed to protecting your privacy and maintaining the security of any personal information received from you. We strictly adhere to the requirements of the data protection legislation in the UK.

The purpose of this statement is to explain to you what personal information we collect and how we may use it.

When you order, we need to know your address, email and payment details. This allows us to process and fulfil your order. You have the option to withhold personal information that is not required for the order process.

We use your personal information fulfilling your order. We will only contact you as a specific part of the order process, or for marketing purposes with your consent.

We do not sell, rent or exchange your personal information with any third party for commercial reasons, beyond the essential requirement for credit/debit card validation during purchase.

We follow strict security procedures in the storage and disclosure of information which you have given us, to prevent unauthorised access in accordance with the UK data protection legislation.

We do not collect sensitive information about you except when you specifically knowingly provide it. In order to maintain the accuracy of our database, you can check, update or remove your personal details by logging into your account or by contacting us on

In order to process credit/debit card transactions, the bank or card processing agency may require to verify your personal details for authorisation outside the EEA (European Economic Area). Your information will not be transferred outside the EEA for any other purpose.

If you have any questions about privacy or your personal data, please contact us at or by telephone on 01572 770372.